25th May 2026
Shining Stars in Business: ALB Giving

As part of our Shining Stars in Business series, we are proud to recognise the outstanding contribution of ALB Group.
Through their charitable arm, ALB Giving, they organise a variety of fundraising events and activities that play a crucial role in supporting When You Wish Upon a Star. Their efforts help make large-scale wishes possible, including unforgettable experiences such as our planned Lapland flight in 2025.
These ambitious projects require significant support, and ALB Group’s dedication ensures that we can continue to deliver truly magical experiences for many children and families at once.
“ALB Group’s amazing commitment through ALB Giving continues to make an extraordinary difference to the children and families we support. Their dedication to fundraising not only enables us to deliver individual wishes, but also to bring to life ambitious, large-scale experiences such as our Lapland experience last Christmas. We are incredibly grateful for their generosity, vision and partnership, which help us create truly magical moments that will be cherished for a lifetime by the families we support.” – Joe Williamson, CEO, When You Wish Upon a Star
We extend our sincere thanks to ALB Group for their generosity, vision, and commitment to helping us create extraordinary moments that will last a lifetime.

